In a heartfelt interview on Lawson TV, Kofi Adams, the former National Organizer of the National Democratic Congress (NDC), shared his deep sense of...
In our competitive business world, maximising customer value and increasing revenue are constant goals. Cross-selling emerges as a powerful strategy in this context.
Cross-selling is...
The Chartered Institute of Marketing Ghana has launched the maiden Regional Brand Index report to guide national branding activities.
The branding index will provide information...
“The accreditation of Cybersecurity Professionals (CPs) will guide further development of the cybersecurity profession in Ghana and will make it possible to create the...