Tag: branding
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SMEs must prioritize branding-Eric Asiedu
Mr. Eric Affiadu, Chief Executive Officer (CEO) of Premier Brands Ghana, a local branding company, said it was important they made deliberate effort to...
PIAC Confirms Govt’s Refund of GHS3.6m On Bus Branding
The Public Interest and Accountability Committee (PIAC) has confirmed that the government has refunded GHS3.6 million it withdrew from the Petroleum Fund to finance...
Plaintiff Believes Smarttys Ruling Will Boost Accountability
One of seven people who got a high court to grant an application for full disclosure of contract details of a controversial bus branding...
Bus Branding: Smarttys Final Payment Made
The company at the centre of the bus branding scandal, Smarttys Management and Production Limited, has made final payment in respect of the...
Every Business Must Consider Re-branding To Grow
It is important to know that every business operates on branding.
All other factors as advertising, sales, marketing, and public relations are also very important....
