Fuse ODG has completely set the music scene alight!
Born NaNa Richard Abiona, the singer grew up in London but returned to Ghana at a later stage. The return to Ghana provided Fuse with the perfect opportunity to soak up the culture of his African roots, which is clearly evident in his music.In 2011, Fuse ODG collaborated with Africa?s no 1 producer Killabeatz and Ghana?s no 1 female rapper Tiffany to create the ground breaking international hit ?Azonto?.Fuse ODG?s hit ?Azonto? took the world by storm and instantly became an internet sensation. The music video scooped over a million views in a matter of weeks, whilst topping the iTunes World Chart- all achieved independently through the OFF DA GROUND (ODG) label he co-founded.Fuse ODG is now referred to as one of the pioneers of the ?Azonto? dance movement internationally.Fuse ODG prides himself on being the pioneer of the movement TINA, which is an acronym forThis Is New Africa. The concept of TINA is to urge Africans in the motherland and the diaspora to use their skills to rebuild the community and show the world a more beautiful side of Africa.
This mantra is embedded in Fuse?s infectious music and videos. After signing with 3beat records, Fuse ODG continued on with the huge success of ?Azonto? with the superb track ?Antenna?.
The monster hit was the anthem of the summer and the international response to the track was phenomenal, it was added to the playlist of Choice FM and BBC Radio 1xtra. The ?Antenna? dance competition saw entries from all over the UK, Europe and Africa. The entries collectively gained over 5 million views on YouTube.
And after a chance meeting with music legend Wyclef Jean at a headlining show in Africa, Jean was immediately mesmerized by the track and felt compelled to record his own verse and film a remix video the following day. Antenna captivated the UK and peaked at number 7 in the UK singles chart and number 9 in Scotland, which cemented Fuse?s status in the Afrobeats genre.
Fuse?s ethos on positivity is evident in his music and allows him to perform to thousands across Africa and Europe. His music has also earned him an Urban Music Award and nominations at last year?s Ghana Music Award (the 1st UK Act to receive this). Very few Afrobeat stars have arrived with such a strong force as Fuse ODG.
He is undoubtedly one of the biggest breakout stars of 2013 and his achievements have thrust him to new heights in the music game. Both Chris Brown and Prime Minister David Cameron have been seen dancing to his hit song ?Azonto?, not to mention the Duke Of Cambridge, Prince William, who also gave his seal of approval. Fuse has also performed alongside Hip Hop star Rick Ross in Nigeria and RnB superstar Sisqo in Uganda.As well as being a fantastic artist and producer, Fuse ODG has always focused on giving back to the community. Fuse used his skills as a producer to set up London Mobile Studios(LMS), a company focused on providing young people with a positive outlet whereby they channel their creativity to make music.
Fuse ODG has captivated the nation with his energetic performances and his original creative conceptual songs. His style is unique and distinctive, as it is universal. Combining strong African influences with a global pop sensibility, his sound is destined for worldwide success. With the huge success of ?Azonto? and ?Antenna? it is clear that Fuse ODG is just getting started.
Fuse ODG has been nominated in the Best Newcomer category in association with HTC. If you are a huge supporter of Fuse ODG you can cast your vote here.