Vanguard Life Assurance Company has appointed Mr. Fiifi Simpson as its new Managing Director with effect from May 4, 2012.  He joins Vanguard Life Assurance with wealth of experience.

Prior to this appointment, he was the Deputy General Manager (DGM), Group Operations for Enterprise Life Assurance Company.

Mr. Simpson was a pioneer management staff of ELAC from the inception of the company. He rose through the ranks as Business Development Manager in 2001 through other positions such as Corporate Risk Manager and Assistant General Manager in-charge of Sales and Marketing.

In these roles, he was instrumental in the introduction of Bancassurance and various sales models to Brokers and Agency Channels.

The new Chief Executive Officer joined ELAC from Ghana Reinsurance Company where he worked as Senior Life Underwriter. He was instrumental in setting up the Life Offices Association of Ghana (LOAG).

Mr. Simpson has had extensive exposure through training programmes and attachments with institutions such as Hannover Reinsurance Company, Swiss Re, and Sanlam South Africa among others.
He joins Vanguard Life with over 25 years experience in the life industry.

He is a product of the University of Ghana, West African Insurance Institute (WAII) and Adisadel College.
“My vision is to grow Vanguard Life significantly and make it one of the most profitable life companies in the country,” Mr. Simpson told Business and Financial Times.

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