Web journalists and designers can take this course.

News University, the Poynter Institute e-learning project, is offering the course “Functional Web Design for Today?s News Audiences.” It is a self-directed course, and can be started and completed at any time.

Creating a news and information website that effectively attracts readers and then keeps them coming back is daunting. While Web design and online storytelling are important concepts for news organizations, they often can feel like moving targets in a fast-changing digital world.

The course will provide a no-nonsense guide to making your site easy to use. Whether you plan to improve an existing site or create a new one, this course will help guide your steps. You’ll get tools and handouts to help you whether you’re working alone or with a team.

You will learn:

How to analyze a site’s strengths and weaknessesHow to avoid information overloadHow to organize site content that flows intuitivelyHow to develop design prototypesHow to evaluate your site to improve usability

This course is free to registered users at Poynter’s NewsU, thanks to the support of the Newspaper Association of America Foundation.

For more information, click here.

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