MTN Y’ello Care
MTN Y’ello Care

Mr Ebenezer Twum Asante, the Chief Executive Officer of MTN Ghana, speaking at the launch of the programme, said the extension was to improve on the Information and Communication Technology infrastructure in the prisons for them to be part of the bold digital world.

MTN  Y’ello Care
MTN Y’ello Care

The Y’ello Care initiative is an annual staff volunteer programme that involves community services that runs across the MTN Group footprint from June 1 to June 21.

This Year’s programme is on the theme: “Investing in Education for All.”

Mr Asante said as part of the programme, MTN would develop an educational portal for teachers to provide leads on education, teaching methodology and reading content containing digitalised tools.

He said the event was instituted 10 years ago and it had grown to become one of the key activities on the Company’s calendar.

He said besides being a staff volunteer initiative, it was also a competition among MTN operations to secure the highest staff participation, combined with projects with the most societal impact.

“In the past 10 year, through various 21-days of Y’ello Care initiatives, staff of MTN Ghana have successfully implemented projects, which continue to brighten lives in our communities,” he explained.

The CEO said the Company had refurbished, painted and landscaped dilapidated schools selected by the Ghana Education Service in their deprived schools category.

He said MTN Ghana had also organised career guidance for school children, donated educational materials and computers to facilitate learning and empowered teachers.

Mr Asante said last year, they empowered head porters with basic reading skills and also constructed two “Sheds of Care” for schools under trees in two MTN business districts.

He said due to the high staff participation and project impact, MTN Ghana was the proud winner of the overall Y’ello Care Challenge prize of $100, 000 for 2010 and 2011.

Additionally, MTN Ghana won the Y’ello Care Innovation Project Award for 2014 and Y’ello Care Integrity Awards for 2015.

Activities to be undertaken during this year’s 21 days are the refurbishment and provision of equipment and furniture to create a resource centre for the School for the Deaf at Mampong, in the Eastern Region, the provision of a DSTV Resource Centre for selected Senor High Schools and the stocking of four selected libraries.

By Morkporkpor Anku, GNA

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