MTN Ghana has kick-start the seventh edition of its iFest initiative, an annual month-long Internet festival to drive awareness about the internet.

The iFest celebration highlights the enormous benefits the internet provides to consumers and businesses, and this year’s celebration is on the theme: “Living a connected life”.

Each year, MTN promotes the use of the internet through data clinics and data activations across all regions of Ghana.

Mr Ebenezer Twum Asante, the Chief Executive Officer of MTN Ghana, said the objective for dedicating a whole month to data education was to create awareness and promote the inherent benefits of mobile broadband data.

He said digital revolution had made the world smaller, connecting people who were thousands of kilometres apart instantly; therefore more engagement was needed to ensure customers were digitally savvy, so no one was left behind.

He said this year’s iFest was special because MTN had officially become Ghana’s number one operator with well over 11.2 million data subscribers, of which 370,000 were 4G customers.

He said: “MTN’s 4G is the first and only 4G service that enables users to experience higher-speed mobile internet on the same mobile phone from which they make and receive voice calls.

“With faster internet, the transmission of data in the form of text, images or video/TV can be done with ease, on-the-go, and at the best speeds.

“Higher speed internet promotes business growth and enriched social lives, ultimately boosting national development”.

Mr Asante called on customers who have not already checked the compatibility of their phone with MTN 4G to dial *585#.
“Once you confirm compatibility, we urge to buy an MTN 4G SIM Card and swap to 4G from the comfort of your home or office by dialling *512# and follow the prompts,” he added.

He said other activities to be undertaken as part of the 2017 iFest programme include Facebook Live sessions with various personalities discussing various topics online as well as giveaways and prizes in the various iFest competitions.
Mr Asante therefore urged the public to participate in the celebration in their communities.

Source: GNA/NewsGhana.com.gh

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