Manchester City have announced the return of a global charitable initiative, which sees young leaders in cities around the world deliver football inspired projects to young people as a sustainable force for social good.


The £400,000 commitment to this year’s Cityzens Giving campaign marks the second year of the charitable programme and takes the total funding commitment in 2015 and 2016, by City Football Group and its partners, to £1million funding nine community football projects worldwide.

This year fans of all City Football Group’s family of Clubs – including Manchester City FC, New York City FC and Melbourne City FC – have been asked to decide how projects are funded by voting for the cause that inspires them the most. The more votes a project gets, the more funding it will receive.

Cityzens Giving funds projects run by young leaders in Manchester, New York, Melbourne, Kolkata, Cape Coast and São Paulo, along with projects from last year’s campaign in Kuala Lumpur, Cape Town and Barranquilla. These projects have been created to tackle issues like unemployment, social inclusion and HIV / AIDS.

The six projects selected for this year, each of which will be guaranteed enough funding to ensure they can run, will help at least 4,000 young people. They are:

Manchester: Back for its second year, Boots & Beats will continue to use football and music to engage with 500 unemployed young people and connect them with job related training and volunteering opportunities.

New York: Combining football with education about health and nutrition, for the second year, City in the Community Soccer Program will support 500 young people to improve their fitness and live healthier lives.

Melbourne: Returning to the campaign for its second year, I Speak Football will use football to connect 300 isolated young people and support them to make friends, build leadership skills and reduce loneliness.

Cape Coast: Kicking for Change will act as a catalyst to get 500 able bodied and disabled young people back into education, giving them a brighter future.

São Paulo: Goal for Equality will empower female leaders to inspire 350 young people through mixed football leagues and education on gender issues.

Kolkata: Healthy Goals mixes football with potentially life-saving education on health and hygiene, so that 2,000 young people have the power to stay safe and healthy.

City Football Group will also continue to fund projects in Cape Town, Barranquilla and Kuala Lumpur.

City CEO Ferran Soriano said: “Manchester City’s community commitment dates back to the founding of the Club over 130 years ago. Today, all City Football Group Clubs have strong community football programmes in place.

“We are excited to be putting our fans at the heart of this for the second year running, by letting them decide how we fund inspiring community football programmes locally and worldwide”.

Manchester City captain, Vincent Kompany, met some of the 100 young leaders who will deliver the projects at a summit earlier this year.

He said: “These are passionate people delivering inspiring Cityzens Giving projects around the world. They are completely dedicated to showing how football can make a real difference to communities and that is fantastic to see.

He added: “I’m proud that my club has launched this campaign and that the fans are at the heart of decision-making.”

Callum Waterhouse, a young leader from Manchester’s project, Boots and Beats, said: “Since we started our project last year, it’s grown from strength to strength. We are out in the local community every week delivering our football and music project to young people in Manchester, looking to develop their skills and employability.

“It’s been a real rollercoaster of a journey for me as I’ve pushed myself beyond anything I’ve done before, but I wouldn’t change it for the world. I’m looking forward to developing our Cityzens Giving project even further.”

Manchester City FC has been delivering award winning community work through City in the Community for more than 29 years, using football to address social problems across Manchester. Now alongside City in the Community programmes in Melbourne and New York, over 80,000 young people will benefit each year from programmes that will boost health, employability, inclusion and education.

For more information on the campaign and how City fans are getting involved, visit cityzensgiving.org/manchester

City Football Group is the owner of a number of football related businesses with global relevance. These include high profile professional football clubs, academies, technical support and marketing companies. CFG’s clubs include Premier League Title Winners 2013-14 Manchester City FC, Melbourne City FC of the A-League and MLS Franchise New York City Football Club, who began their inaugural season in March 2015. CFG is also a minority shareholder in Yokohama F. Marinos of the J-League.

The common aim across all clubs is to provide the best possible experience and an unmatched opportunity for fans and communities to participate in, and benefit from, football at both a local and global level. The Group’s support companies- City Football Services and City Football Marketing- operate from a number of offices around the world in support of the Group’s clubs, associate organisations and customer organisations. City Football Services shares footballing IP and “know-how” to recruit, develop, train and win. City Football Marketing creates media, marketing and fan engagement properties to support the commercial development of clubs and their partners.

City Football Group is wholly owned by Abu Dhabi United Group (ADUG). ADUG is an investment and development company privately owned by His Highness Sheikh Mansour bin Zayed Al Nahyan.
City Football Group’s headquarters are in Manchester and it has offices in Abu Dhabi, London, New York, Melbourne, Singapore and Tokyo.

Manchester City FC is an English Premier League club initially founded in 1880 as St Mark’s West Gorton. It officially became Manchester City FC in 1894 and has since then gone onto win the European Cup Winners’ Cup, four League Championship titles, including two Premier League titles in the last four years (2012, 2014), and five FA Cups. Manchester City FC is one of four teams comprising the City Football Group and counts New York City FC, Melbourne City FC and Yokohama F-Marinos among its sister clubs.

Under manager Manuel Pellegrini, the Club plays its domestic and Champions’ League home fixtures at the Etihad Stadium, a spectacular 55,000 seat arena the Manchester Blues have called home since 2003. Today, the Stadium sits on the wider Etihad Campus, which also encompasses the City Football Academy, a state-of-the-art performance training and youth development facility located in the heart of East Manchester. Featuring a 7,000 capacity Academy Stadium, the City Football Academy is also where the Manchester City Women’s Football Club and the Elite Development Squad play their competitive home games.


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