Some patriotic and nationalistic media men and women joined the public on Valentine’s Day February 14 to donate blood to support the MTN save a life campaign.
This year MTN Foundation has targeted 2,017 pints of blood and on the day declared to show love, the telecom company used some branches where staff, customers and the general public donated pints of blood for the Korlebu Blood Bank and other hospitals across the nation.
It would be recalled that recently the Korlebu Blood Bank declared to have short blood and appealed to the public for some donations to save precious lives.
Among the journalists who donated are Masahudu Ankilu Kunateh of African Eye Report, Lorrencia Nkrumah of Citi FM, Jorge Kinston of Spy News Ghana, Kofi Ahovi of JBA, Samuel Doe Ablordeppey of Graphic and Amisty Nobo of Sports24gh.com.
The journalists said they were touched by the programme and want to take part and just not be obsrvers.
Masahudu Ankilu Kunateh of African Eye Report who is President of the WhatsApp group of reporters and staff of MTN said giving to society is a wonderful gesture that is easy to talk about, but difficult to do.
He commended MTN for sustaining the programme and hoped it would continue so far as people need blood.
The MTN “Save a Life” project is an annual Valentine’s Day blood donation exercise, organized by the MTN Ghana Foundation which gives MTN staff and other individuals the opportunity to donate blood and stock the National Blood Bank and other regional hospitals.
The initiative started in 2011 in response to calls made by the National Blood Transfusion Service for voluntary contributions to replenish critically low stocks of blood.
This year’s edition was expanded to locations in all 10 regions of the country. The exercise was held in the Greater Accra- MTN House at Ridge near Vanguard Assurance; MTN office on Graphic Road, near Obetsebi Lamptey circle; Volta – Roman Catholic Church (Sacred Cathedral), Opposite Fidelity Bank, Ho; Eastern- Jackson Park, Koforidua; Central- Aggrey Memorial SHS, Cape Coast ; Western- Fiaseman SHS, Tarkwa and frontage of MTN Market Circle Office, Takoradi; Ashanti- Adum near Poku Trading; Brong Ahafo- Victoria Park, Sunyani; Northern- Tamale Regional Library; Upper East – Lorry Station, Bolgatanga; and Upper West -Lawra Basket Ball Court.
Commenting on the annual exercise, Mrs Cynthia Lumor, Corporate Services Executive of MTN Ghana, revealed that MTN Ghana Foundation aims to help Ghana attain the World Health Organisation (WHO) target of obtaining 100% unpaid voluntary blood donation by 2020.
MTN Ghana Foundation instituted the annual blood donation exercise in 2011 and has collected a total of 3,715 pints. In 2016 alone, the exercise yielded 1, 645 pints of blood. In recognition for its efforts, the MTN Ghana Foundation was adjudged the highest corporate blood donor in 2013, second highest corporate donor in 2014 and one of the highest corporate donors in 2015.
By: Sammy Heywood Okine