Business world has the recognize thought that: Your company assets are only as good as your ability to protect them. Intellectual property is the key concerned. Either we talk about company name, logo, latest invention or best-selling product; it’s essence that you take certain steps to secure your ownership rights.

I will discuss seven types of key assets in this article:

Website AddressTrademarksCopyrightsPatentsProvisional Applications for PatentsInventor’s LogsConfidentiality Agreements

Types of Business Key Assets

Website Address
If you your company or product has a unique name, be sure to instantly register it.

If you find out someone else has already claimed the name you want, don’t be dispirited. Frequently entrepreneurs permit their domain name registration to expire or are ready to sell their name to you at a sensible price. Most domain name registration services provide contact information for domain name owners or offer a way to bid on domain names that are up for sale.

Trademarks
Trademark is one of the most important business assets. When thinking to start a company or start a business which have creative sort of service or product, you must get it registered as a trademark.

Trademark is your brand name, your logo, or any other symbol that differentiate your company or your company’s merchandise from those of another manufacturer. By registering your trademark you go on trace as the official owner of the mark, which gives you a significant leg up in court should a dispute over your right to use the mark ever arise. This comes useful, for instance, if you find that another person or company is spoiling your business reputation or causing confusion by using your mark to sell similar or cheaper-quality goods.

An owner of an unregistered mark may point out ownership of a mark with the symbol “TM” for a trademark, or “SM” for a service mark.

Copyrights
It’s widespread for people to confuse copyrights with trademarks. While trademarks are used to protect intellectual property like company names, brands, logos and symbols, a copyright grants you exclusive legal rights to your original and artistic work, which can include anything from literary or website content to musical or artistic compositions

Patents
If you have a very imaginative and creative idea that you want to start a business with, and you don’t wait for someone else to turn this idea into a commercial success. You must promptly protect your invention so you can cash in first. The best way to protect your idea is to get a patent on it. A patent is a property right granted by the Government to an inventor “to exclude others from making, using, offering for sale, or selling the invention throughout the United States or importing the invention into the United States” for a limited time in exchange for public disclosure of the invention when the patent is granted. There are three kinds of patents, including: utility patents, design patents, and plant patents.

Provisional Applications for Patents
Provisional Application is a quick and simple way to for the time being protect your invention until you’re ready to give the time and money required to submit a full patent application. Think of it as a legal placeholder.

Inventor’s Logs
US Patent and Trademark Office awards a patent to the first person who can prove they’ve invented a new product.

Confidentiality Agreements
Whenever you are in view of revealing some of your company’s secrets, either it is a customer list, business process or financial data that you want to keep secrete, it is significant that you preserve this information. With a Confidentiality Agreement, also called a Non-Disclosure Agreement or NDA, you can do just that.

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