Philip Sowah

BUILDING ON last year?s foundation of raising awareness and educating members of staff on breast cancer, Airtel officially announced the launch of its commitment to support breast and cervical cancer awareness.

The two-pronged campaign aims to raise awareness, support and research and inspire and educate Airtel staff through activities within and outside the organization such as expert Q&A sessions, Pink Fridays and raffles, a statement issued in Accra signed by Kwame Gyan, Corporate Relations Manager said.

The campaign focuses on the engagement of employees all over the country.

?It is our hope that through this awareness month we will inspire and facilitate all staff to donate money to renowned breast cancer research institutions, pay for HPV vaccinations? and subsequently multiply the collective contribution,? it said.

In addition, the company will facilitate mammography and pap smear testing for employees where appropriate and possible, and set up Q&A sessions with a medical expert for anyone within the company who may have questions about breast cancer or about the prevention, treatment, detection and vaccinations available for cervical cancer.

Fafali Dzobo, HR Director said: ?As a company, we take the well-being of our employees very seriously so I am delighted to be part of the Airtel Ghana?s Breast Cancer and Cervical Awareness campaign that aims to inspire and support our employees??

The company intends to use the pink ribbon which represents hope for the future and the charitable goodness of people and businesses that publicly support the breast cancer movement. It is intended to evoke solidarity with women and men who currently have breast cancer.  

?So think pink, it?s the color that?s made for you, your mother, your girlfriend, your wife, your dad, your sister, your daughter? Early detection of breast or taking the vaccination shots against cervical cancer greatly enhances the chances of survival rates in most people,? the statement noted.

?This month let?s make a difference, let?s fight for the cause, think pink, buy pink, donate pink  and wear pink every Friday this October (5th,12th, 19th ,26th) and together we will win this fight,? it added.

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