Airtel Ghana has emerged the Most Influential Ghanaian Telecommunication Company on Social Media for 2015 according to the annual comprehensive Ghana Social Media Rankings.

Due to their various social media activation and promotional campaigns in 2015, they topped the most talked about Telcos overtaking MTN Ghana and others to become leaders in their industry.

To read the full 2015 Ghana Social Media Rankings report, kindly visit
Facebook, Twitter, Instagram and YouTube were the various social media platforms considered with their Engagements, Post Reach and Mentions which validated the opportunities they created for themselves through Ads in 2015.


1. Airtel Ghana

2. Vodafone Ghana

3. MTN Ghana

4. Tigo Ghana

5. Glo Ghana

6. Expresso

With analysis from the 2014 rankings, Airtel Ghana and Vodafone Ghana overtook MTN Ghana who were in leading
position. Tigo Ghana also dropped 3rd to 4th with Glo Ghana and Expresso remaining in their 5th and 6th positions.

Final Data used for all Rankings were recorded on the 28th of December, 2015 and Figures (GSMR Score) on the attached chart are calculations from Social Media followings, Engagements, Post Reaches and Mentions.

Through Observations and Feedbacks on our rankings for 2014, we came up with the GSMR score, with a formula derived from various followings on Facebook, Twitter, Instagram and YouTube with data on Engagements, Posts Reach and Mentions.

As Ghanaians head towards the polls in 2016 to cast their votes, we have assessed the important role Social Media would play in various political activities and would like to use this platform to appeal to all Ghanaians to desist from using their social media platforms to channel unwarranted contents that potentially can lead this nation into any uproar.

The 2015 Ghana Social Media Rankings is conducted by Avance Media and CliQAfrica in Partnership with Dream Ambassadors Foundation GH, Royal Scene Media and GetGhanaOnline.

Media Partners include: TV3, 233LiveNews, Cape 360, Enter Ghana and Gonewsgh. To watch various visuals on the rankings kindly visit,

If you think your organisation should have been listed here and it isn’t, and you need further enquiries, kindly send an email to [email protected] or call 233247702240

Source- Ghana Social Media Rankings


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